CASE STUDIES

Wright State University ArtsGala

Ten years ago Wright State University (WSU) created a first ever formal event dedicated to celebrating the visual and performing arts and raising scholarships for students in art, music and theatre. Over the years WSU’s ArtsGala has become indisputably the Dayton region’s premiere arts event.

That first year we shot ArtsGala on SD the event and produced the first TV spot for their following year’s advertising campaign. Within the last five years we have: re-branded AsrtsGala with a completely different look and feel; designed and built a new website that we annually maintain; conceptualized and produced a fully animated TV spot that we revise every year; designed and produced print ads, direct mail pieces, invitations, sponsorship materials and posters. And carried their brand through all their marketing and advertising vehicles every time.

For years the Dayton region’s leaders have been attending this event that defines the region’s arts support This year marks ArtsGala’s 10th Anniversary. This year we became an official sponsor. And this year, thanks in large part to our efforts, ArtsGala will cross the $1 million mark in providing much-needed student arts scholarships.

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